A14 Bionic, the fastest chip in a smartphone. An edge-to-edge OLED display. Ceramic Shield with four times better drop performance. And Night mode on every camera. iPhone 12 has it all — in two perfect sizes.
Pre-order iPhone 12
from 23 October
Pre‑order iPhone 12 mini
from 6 November
From ₹8,227/month or ₹69,900 before trade-in.*
4x better drop performance2
iPhone already had the toughest glass in a smartphone. So to dramatically increase the durability of iPhone 12, we had to introduce an all-new material.
Nanoscale ceramic crystals
Enter Ceramic Shield. It’s made by introducing nano-ceramic crystals — which are actually harder than most metals — into glass. Sounds simple, but it’s incredibly difficult because ceramic isn’t transparent. By controlling the type of crystals and degree of crystallinity, we developed an exclusive formula that maximises the toughness of the ceramic while remaining optically clear. This was the breakthrough that made Ceramic Shield ideally suited for the display. It’s a first in any smartphone, and it’s tougher than any smartphone glass.
Dual ion-
exchange process
Tough is great, but we also wanted to make it scratch-resistant. So, using the same dual ion-exchange process we use on the back glass, we protect against cuts, scratches and everyday wear and tear.
4x better drop performance2
Beyond Ceramic Shield, there’s one more thing that contributes to the durability of the front cover. It sits flush to the edge of the phone, which helps protect it even more. Altogether, we’ve quadrupled the drop performance — the largest year-on-year improvement ever for iPhone.
Even better spill and splash resistance3
And it pushes what’s possible. Like crunching trillions of operations on the Neural Engine. Or shooting in Dolby Vision — even pro movie cameras can’t do that. It’s super efficient for great battery life. And it’s ahead of its time, prepared to power pretty much anything that comes next.
Same chip as iPhone 12 Pro
Vastly more contrast.
Incredible colour accuracy.
A huge jump in pixel density.4 Wow. Just
wow. OLED delivers brighter brights, darker blacks and higher resolution
for everything you look at. This is the best iPhone display we’ve ever made, and it
goes all the way to the edge.
Our best iPhone display ever
iPhone 12 has all kinds of powerful new features — like 4K Dolby Vision video recording and super-detailed HDR photos — that require an advanced screen to experience fully. So we gave it our best: the Super Retina XDR display.
1,200 nits HDR brightness
20,00,000:1
contrast ratio
Unlike LCDs that use a backlight to illuminate all the pixels at once, OLED pixels each emit their own light. They can be completely turned off to produce true blacks, or light up all the way to 1,200 nits for HDR content. That’s how you get a 20,00,000:1 contrast ratio. The difference is dramatic.
Brighter brights, darker blacks
Texts and emails are noticeably sharper. All your photos and videos — even old favourites — will look more true to life than ever. And things like fire explosions and intergalactic battles in movies are hyper-detailed, super-bright and deeply dark in all the right places.
senses when
light is low and kicks in automatically,
maintaining clarity while capturing beautiful vibrant
colour. All you have to
do is start
snapping.
Photos that were once hard to capture — like a dramatic moonlit scene — now come out sharper than ever.
in mid to low light, analyses multiple exposures to maximise detail. Check out the texture in the wood, fabric and crystal. And the Ultra Wide gets you a heroic perspective.
balances the elements in a shot, bringing out detail in the subject and trees while retaining the rich colour of the sky — even at high noon.
Beyond faces, Smart HDR 3 uses machine learning to recognise scenes, then
adjusts sharpness,
colour and white balance where
needed.
Even in bright light, Smart HDR 3 is amazing at capturing texture, skin
tone, colour saturation and individual details that make
photos feel true to life.
is even better at artfully blurring the background to put all the focus on your subject. Lovely, isn’t it?
Take great photos even further by choosing from
six
creative lighting effects, like High‑Key Light Mono, Natural Light and
Studio Light.
iPhone 12 delivers 4G LTE at up to 2Gbps. So you can download shows, upload photos and stream high-quality video even faster. And you can do it in more places, because iPhone 12 has up to 32 LTE bands — more than any other smartphone.6
Pinned conversations in Messages put the people you talk to most right at the top of the list.
Widgets have been redesigned to serve up info you want at a glance — right on your Home Screen.
App Clips are easy to discover and use right in the moments you need them.
iPhone is designed to protect your information. Face ID data doesn’t leave your iPhone and is never backed up to iCloud or anywhere else. All the iMessages you send are encrypted. iOS shows you an app’s privacy practices before you download it. And the list goes on.
Across the iPhone family, we’re removing the power adapter and EarPods that often go unused, but including the fast-charging USB‑C to Lightning cable that most people need. That shrinks packaging and more boxes per shipment means fewer shipments overall. We’re also transitioning our manufacturing partners to renewable energy. Altogether, this eliminates over 2 million metric tons of carbon emissions annually.
Carbon savings equal to 4,50,000 fewer cars on the road per year
The power of A14 Bionic brings the latest AR experiences to life. Explore ancient relics, dissect a frog — even try out a new couch with AR Quick Look.
Snapping shots quickly? iPhone intelligently adapts, speeding up processing so you can capture all the action.
Dual SIM with eSIM lets you have both a personal number and a business number on the same iPhone.7
Sound moves around you in 3D space, so you feel like you’re inside the action.
iPhone 12 uses
100% recycled
rare earth elements in all magnets, including those in our
MagSafe accessories.
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